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Korea tops Convention market again

From the Olympics to Olympia, South Korea is heading to The Meetings Show, 27 and 28 June 2018 having just been awarded top conventions destination for the second year running………

South Korea remains world’s number 1 destination for international meetings for two consecutive years with 1,297 meetings hosted in 2017 – this is according to the latest international meetings statistics report by the Union of International Associations (UIA).

Based on the report, Korea accounts for 12.6% of the 10,786 total international meetings recorded by the UIA, reflecting a 3.1% growth in the global market share from the previous year. Furthermore, in the city rankings, the capital city Seoul made it to the top 3 with 688 meetings, following Singapore (877 meetings) and Brussels (763 meetings) respectively.

Meanwhile, Korea also maintained 13th place on the latest International Congress and Convention Association (ICCA) World rankings with 279 qualified meetings hosted in 2017. Among the Asia countries, South Korea ranks 3rd place just behind Japan (1st) and China (2nd).

In line with this, the Korea Tourism Organization (KTO) is promoting and developing more tour programs to the demilitarized zone (DMZ), in response to the growing demand sparked by the inter-Korean summit. More so, it has been found out in a recent study conducted by KTO that a half-day visit to the DMZ area is a must visit for visitors to Korea. Totally unique!

At The Meetings Show this year Korea has plenty of stand activities, as well as several new and familiar partners to give #eventprofs a real taste of Korea, to help you plan for your next Far East event, read more about our presence at TMS18 on stand B300....