South Korea, or SoKo is cool, Channel launched their A/W cruise collection only in Seoul 2015 – Largerfeld claiming that ‘’the vibe in Korea’’ is like no other in Asia. Conde Nast is holding the International Luxury Conference in Seoul in April 2016. Suzy Menkes, International Vogue Editor comments “home to a young, tech-savvy population, and one of Asia’s largest luxury markets, now is the perfect time to hold the world’s first international luxury conference in Seoul“
SoKo - has been quietly efficient for decades. Frequently amongst the top 10 in ICCA and UIA, Korea, and its capital Seoul, deliver events in spades. Host to the 1988 Summer Olympics, 2018 will see Korea host the Winter Olympic and Paralympic Games, with a plethora of international events in between. LG, Samsung, Hyundai, Kia, K-pop, K-cosmetics, feature in our daily lives. Google, Twitter, George P Johnson, Allen and Overy – all recently opened offices here.
Offering ultra chic hotels, SoKo's capital Seoul can offer a startling variety. Amongst the 5* international chain hotels is the Grand Hyatt Seoul, nestled imposingly into the side of Mount Namsan, affording vistas across the cityscape, 22 meeting rooms, and a plenary for 1200. With indoor and outdoor pools (the latter converting to a skating rink in winter) and JJ Mahoney’s one of the most happening night spots in Korea, the hotel offers something for every event planner.
For ultimate luxury you could look at the newly opened Four Seasons Seoul, who will work with you to deliver rooftop car launches, a reception for 800, and a secret speakeasy on the ground floor, should you be lucky enough to find it.
Korea’s own 5* brands such as the Shilla (owner Samsung) is cited as the most aspirational event venue by Koreans, and Lotte Downtown Seoul boasts one of the most central locations near the main palaces and official buildings, and ensure a service that can be used by the most high powered delegates however stringent the security.
South Korea, or SoKo is cool. to parahprase Suzy Menkes, International Vogue Editor: now is the perfect time to hold a conference in Seoul.
To learn more about SoKo for business events please contact Korea MICE, Anne Ridyard, Appointed MICE representative Korea MICE
Tel +44 1628 52618
Korea can help any event planner deliver a meeting or incentive that will delight clients and drive results for business.
(All images courtesy Korea Tourism Organisation)